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Wendy Raymond

Brewery Marketing Consultant

Taps and Snaps

Professional Bio

With over 12 years of experience in the beer industry, I specialize in project management, strategic relationship building, and contract negotiations. As the owner of Taps and Snaps, I navigate complex regulatory landscapes and use data to drive informed strategic decisions. My data-driven approach, combined with a strong network, allows me to help clients achieve their goals and turn commitments into measurable results, strengthening brands and guiding businesses toward optimal solutions.

In my previous role as Controller of Hoppiness at Independent Craft Distributors, I played a key role in shaping brand identity, securing contracts, and managing operations. I am passionate about community engagement and have led committees focused on increasing event profitability.

As a Certified Cicerone®, I am committed to mentoring and educating others on all aspects of beer. I also contribute to the local Pink Boots Society chapter, organizing educational events that support the fermentation industry.

Organization

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Preferred Pronouns
She/Her