Here’s the guidelines for IWCBD’s 2015 Unite Red Ale:
These are the basic parameters. Feel free to use a bit of poetic license! Last year was really interesting to see how different all the final beers were, quite incredible. Let’s hope this year can be just as exciting.
Want to promote your IWCBD 2015 Unite Red Ale?
Here’s the artwork for download—in a variety of formats to suit any need:
These files can be used for absolutely anything as needed: promotional signage, shirts, buttons, online, etc. We have also included several JPGs of sample shirt and button designs to be used for inspiration.
Please note that if anyone should need any help with any of the following design aspects for this event, they can reach out to Denise
directly and they will do their best to help.
International Women’s Collaboration Brew Day, lock-up | RED
International Women’s Collaboration Brew Day, lock-up | WHITE
International Women’s Collaboration Brew Day, logo | RED
International Women’s Collaboration Brew Day, logo | WHITE
Suggested shirt designs
Suggested button designs
The folder w/ all the files (including the “inspirational” JPGs) for you to use…
If you participated in 2014 and you need to send the funds you raised to Pink Boots Society, please donate below.
If you prefer to snail mail a check in US Funds, please make it out to Pink Boots Society and mail to:
Pink Boots Society
4784 N Lombard Street
Unit B, PMB 200
Portland, OR 97203 USA
All USA businesses will receive a donation receipt with Pink Boots Society’s Tax-ID, as all donations are tax-deductible. Our PBS Tax-ID is 80-0345318. Please state who needs to receive the receipt when you make your donation. Your generous donation is what makes our PBS Scholarship Program possible.
Originally brainstormed by Sophie de Ronde and brewsters of Project Venus in the UK, the first annual #IWCBD was promoted by Social Media Queen Denise Ratfield of Pink Boots Society. In 2014, over a hundred women donned their pink and various hued boots to brew at approximately 70 breweries
that day. There are photos galore on Twitter @IWCBD
For this event, we as brewsters wanted to raise the awareness of women in the brewing industry. We are dedicated brewers, making top quality beer and we want to make a difference in how beer is promoted and perceived around the world.
As part of this event we wished to donate proceeds of the beer’s earnings to charities, the Pink Boots Society and another charity of the brewers’ choice. The Pink Boots Society is a USA-based 501(c)3 nonprofit organization with an international membership, and helps women further their beer careers through scholarships and the educational programs PBS provides. The second charity could be of the brewers’ choice, making the beer more meaningful to her or his local consumers.
This idea originated with Sophie de Ronde of Brentwood Brewing Company, Essex, UK who was also the initial event organizer. Sophie is a member of Project Venus UK & Eire
, who are also Pink Boots Society members. Project Venus was founded by Sara Barton, owner and Brewmaster of Brewster’s Brewery in Grantham, UK. She was the first woman winner of the coveted UK Brewer of the Year Award, given by the British Guild of Beer Writers.
The International Event Organizer is Denise Ratfield of Stone Brewing. Denise is also the Pink Boots Society – Social Media Committee Chair.